Testimonials

One of the big benefits that we bring to your work is the work we do in other industries. While marketing for law firms is unique in many aspects, there are marketing and communications insights that we apply to our work for firms that we have learned from other clients. Our 25 years of experience with law firms is fresher and more relevant because of our work with corporate clients [you can see our list of corporate clients at our efSmart corporate site].

I really enjoy working with Steve because of his enthusiasm, imagination and talent. He never goes for the obvious; instead, he always thinks through the design challenges I have presented to him. The end result is always tasteful, unique, and in keeping with the tone of our Firm.

Ira H. Leesfield, Senior Partner, Leesfield & Partners, P.A.
Trial Lawyers with offices in Miami, Winter Park, Key West and South Beach

Thank you for your outstanding efforts in helping our firm develop and implement our new Corporate Identity Program. We’re absolutely delighted with the results...We couldn’t have done it without you.

Stacie DeMondrun, Marketing Director
Dean Mead [Orlando, Fort Pierce, Viera, Florida]

Steve brings an energy and passion to his work that keeps projects on target. He is truly a creative designer and he understands how to make his ideas work for Burger King.

Director of Communications,
Burger King

Steve Hall brings a sense of wonder and awe to the design process. Every project incorporates a signature wow factor that I have come to expect. The results are always better than I could have imagined. Steve Hall brings life to ideas. The service is fast, creative, and always extraordinary!

Regina Lewis, president
Celsius; Jupiter, Fla.

Steve, the new Foundation look is a big hit! Thanks again for taking the time to fully understand our board, our mission and goals.

Rev. Ned Kellar, Executive Director
Brevard Library Foundation

Steve envisions, designs and presents the look we are after, enabling us to differentiate and communicate our strongest features. The result -- we stand out!

Dean of Admission and Financial Aid
Schreiner University

efSmart will sharpen your firm
communications and marketing.

efSmart has worked with law firms of every size for over 25 years. We have a unique experience that will sharpen your firm communication and marketing materials.

• Discover the best kept secret in firm marketing and communications.
• Benefit from local, regional and national experience
• Take advantage of plaintiff, defense and corporate firm know-how.
• Marketing, brochures, logos, newsletters, advertising, Internet sites and identities: you’ll look your best.
• Put 25 years of experience to work for your firm.
• For a no obligation, no pressure, no cost presentation to you and your partners, call 321-536-5379; ask for Steve Hall. You won’t be disappointed.

[Click here for our client list]

I don't pretend to be The Expert on all aspects of firm marketing, but I have been witness to many partner marketing meetings and luncheons and have worked closely on marketing projects with many firms. I have seen big partner disagreements and unanimous approvals. I understand the uniqueness of marketing for law firms.

On one hand, much is often the same from firm-to-firm, but on the other there are striking differences based almost entirely on the personalities, capabilities, education and experience of individual attorneys and how groups of attorneys work together.

uniquely qualified

efSmart is unique because we have come to understand how firm's work and how the talents and personalities of the attorneys within your firm are more powerful together than they are alone.

I bring together the talents of marketing strategists, writers, Internet developers and print designers to develop a solid basis for your firm's client retention and new business development needs.

Develop a consistent style

Are your marketing materials a hodgepodge of message, design, color and quality? Even big firms can find big differences in their materials that might confuse potential clients, a condition constantly influenced by the opinion of firm partners as well as different designers and printers working on their materials.

I believe that your materials should have a common thread of design and quality. This doesn't mean changing vendors (or annoying partners) but it does developing firm-wide guidelines for design -- approved by the partners -- that can be followed by current vendors. We're not here to reinvent the wheel, but we are here to keep similar tires and hubcaps on the car.

Are we the right firm for
your firm?

Are we the best marketing and communications consultants for your firm? We will only know this after speaking with each other and exploring how we can work together. As managing partner of efSmart I will have questions about your firm, its people, clients and culture. You will have questions about how I approach a firm relationship and what I can do for you. If your firm's marketing and communications success is worth half-an-hour of time, let's talk.

We can do this on the phone, by video, or in person, so let's set up a meeting and speak with each other.

  Best regards,  

  Steve Hall for efSmart
  321-536-5379